As members of The Road Surface Treatments Association (RSTA), we are passionate about the health and safety of our roads. One critical issue that affects every road user in the UK is the presence of potholes. More than just a nuisance, they’re a real hazard that can damage vehicles, disrupt traffic flow, and even cause accidents. That’s why Pothole Prevention Week, taking place between 16-21 September, is such an essential event for raising awareness of the importance of maintaining and improving our road surfaces.
Why pothole prevention matters
Potholes don’t just happen overnight; they are the result of wear and tear over time, worsened by weather conditions and heavy traffic. As the asphalt deteriorates, cracks appear and expand, creating the perfect environment for a pothole to form. While the presence of potholes can be a symptom of larger structural issues with our roads, they also represent a major cost to road users and the economy.
In fact, according to research, pothole damage costs UK drivers an estimated £1 billion each year in repairs, compensation claims, and increased maintenance costs. It’s not just about the money; potholes also pose significant safety risks. For drivers, cyclists, and motorcyclists alike, a poorly maintained road with unexpected dips and holes can lead to accidents, injuries and in some cases, fatalities.
That’s why addressing potholes is a key priority—not only for local authorities but for everyone who relies on well-maintained roads.
The role of Pothole Prevention Week
Pothole Prevention Week serves as a timely reminder that pothole prevention is better—and more cost-effective—than repairs after the damage has already been done. By bringing together stakeholders from across the road maintenance industry, Pothole Prevention Week aims to highlight the benefits of proactive road surface treatments.
Throughout this week, local councils, contractors and organisations, like RSTA, collaborate to spread the word about various road surface treatment methods that can prevent potholes from forming in the first place. Techniques such as surface dressing, micro-surfacing, and slurry sealing are proven to extend the life of roads by sealing cracks before they become more severe and providing a fresh, skid-resistant surface.
These preventative measures not only save money in the long run but also improve road safety and reduce the environmental impact of frequent road repairs.
Sweeptech’s role in minimising pothole risk
Alongside surface treatments, road sweeping and stormwater management play an essential role in minimising the risk of potholes. Sweeptech, a specialist in environmental services, helps prevent potholes through its road sweeping services that keep roads clear of dirt, debris, and other obstructions. By ensuring that drains remain unblocked, Sweeptech also helps prevent flooding and standing water—two common causes of potholes.
When drains are blocked by debris, water tends to pool on the road surface. This standing water can seep into tiny cracks in the asphalt and, when it freezes, expand and cause the surface to break apart. By keeping roads and drains clear, Sweeptech significantly reduces the conditions that lead to pothole formation, contributing to safer and longer-lasting road surfaces.
How can you get involved?
RSTA encourages everyone to get involved during Pothole Prevention Week. Whether you’re a road user, local councillor, or part of a maintenance team; raising awareness about the importance of preventative road treatments can make a huge difference.
- Report potholes: If you notice a pothole on your local roads, report it to your local council. Early detection is key to preventing further damage.
- Support investment in road maintenance: Encourage your local representatives to prioritise investment in long-term road maintenance strategies rather than just reactive repairs.
- Spread the word: Share the importance of Pothole Prevention Week on social media using the hashtag #PotholePreventionWeek to help bring attention to this issue.
To learn more about Pothole Prevention Week and how proactive maintenance can save costs, improve safety, and protect our environment, visit the official website at potholepreventionweek.org.
Together, we can make the roads across the UK safer and more resilient for everyone!
